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- <text id=93TT2078>
- <title>
- Aug. 23, 1993: Desert Dazzlers
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1993
- Aug. 23, 1993 America The Violent
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- FASHION, Page 65
- Desert Dazzlers
- </hdr>
- <body>
- <p>Native American jewelry is lively, high-style and, thanks to
- rappers and rockers, streetwise
- </p>
- <p>By MARTHA DUFFY--With reporting by Elizabeth L. Bland/New York
- </p>
- <p> It is ethnic, environmental or political, depending on whom
- you talk to, but mostly it is fashion: big, bold and hot this
- summer. It is Native American jewelry--anything from a $15
- pair of earrings to a '40s concha belt that might go for $40,000.
- Like many fads, Indian jewelry was not born yesterday. In the
- late '60s and early '70s, the carved stones and silver appealed
- to young rebels; Woodstock was full of Indian finery. Later,
- when artists and Hollywood celebrities like Steven Spielberg
- took up Santa Fe and Southwestern decor in a big way, jewelry,
- along with rugs and pottery, became collectible.
- </p>
- <p> That upscale market is still burgeoning, but Indian motifs have
- lately found their way back into street chic as well. When fashion
- mingles with the street, it is hard to pinpoint how the trend
- began. The hit 1990 film Dances with Wolves brought Native American
- culture into sharp visual focus. Rappers like TLC were among
- the first to embrace the look: wide chokers, clunky bolo ties
- (often on bare chests), fanciful belts. Other rockers--Lenny
- Kravitz and Jon Bon Jovi--have followed along. Janet Jackson
- flaunts a white-shell-and-silver Mummy's Bundle choker on her
- new videos. On MTV, the veejays are decked out in silver and
- bone. Angelique Bianca, guitarist for a group called--what
- else?--the Indians, wears the jewelry as a form of environmental
- protest. "The earth is being raped," she says. "The truth is
- that we have to go back to the earth."
- </p>
- <p> Back to the earth, back to nature: that sums up the appeal of
- Indian adornment, plain or fancy. Even the most sophisticated
- Navajo silver carvings radiate intense, earthy vitality. Small
- pieces called Rock Kritters--mostly rings, pins and tie clips--leap with life: jumping men, running animals, charging warriors.
- Among the cheapest items available, they are adapted from ancient
- pictographs found in the Southwest desert.
- </p>
- <p> The tradition comes mainly from four tribes: the Navajo, Zuni,
- Hopi and Santo Domingo. The Navajos work in heavy stone, with
- exquisite silver carving; the Zuni in patterned filigree. The
- Hopi are nonstop fabulists. Their story belts form linear odysseys--carved panel by panel, link by silver link.
- </p>
- <p> The images are obvious: sun, moon, animals, plants such as squash
- blossoms. But just as surely as in 17th century Dutch painting,
- every object is a symbol too. Like Native Americans themselves,
- jewelry fanciers feel power in a massive Navajo turquoise bracelet,
- transcendence in a kachina, or spirit, figure. The entire craft
- is devoted to good luck.
- </p>
- <p> No wonder it has a broad, flourishing market. On Manhattan's
- East Side, David Saity sees an influx of international customers
- in his elegant showroom. But then, this veteran jeweler was
- accustomed to having Fred Astaire drop by in search of a little
- bit of luck. Fine specimens need not be pricey. For one thing,
- gold is still rarely used. "Silver jewelry is a lot less expensive
- than gold," says Raphael Seidel, owner of Golden Fleece in Albuquerque,
- New Mexico. "If you lose a silver earring, you don't have to
- make a trip to your psychiatrist."
- </p>
- <p> Gary Gordon, president of B.G. Mudd, a trading company in Gallup,
- New Mexico, thinks the key to Indian fever is neither politicized
- rockers nor savvy savers. "People drifted West, all the way
- to Los Angeles, but they found it was too kooky," he says. "What
- we have now is the backlash, people who want stability." After
- stability, he adds wryly, comes Ralph Lauren. "Now it's a look.
- The Southwest is here to stay."
- </p>
-
- </body>
- </article>
- </text>
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